PROJECT OVERVIEW:
Earthline is a furniture and wood furnishings brand that emphasizes natural materials, craftsmanship, and timeless design. For this conceptual branding project, we explored how the brand could present itself with a stronger identity rooted in nature and modern minimalism.

The branding direction highlights warmth, authenticity, and sustainability. With clean typography, earthy tones, and a refined visual system, the rebrand positions Earthline as a premium yet approachable name in contemporary furniture and interiors.